Bernice Ross

Special To Commercial Record

Bernice Ross can be reached at bross@thewarrengroup.com

Limit the Cost of the ‘Nibble’ in Negotiations

One of the costliest strategies during a negotiation is what is known as the “nibble.” Everyone knows that “nibbling” on a regular basis can result in a significant weight gain. Many buyers and sellers engage in the “nibble” as a negotiation strategy that can be extremely costly to the other party’s bottom line.

Bed, Bath And Price Is Dead

Bed, Bath And Price Is Dead

Move over Realtor.com, Trulia and Zillow with your old-fashioned data search tools that rely primarily on bedroom, bath and price. Your days on top of the real estate search heap are numbered. Analytics searches that evaluates lifestyle, affordability and commute time...
Bed, Bath And Price Is Dead

Bed, Bath And Price Is Dead

Move over Realtor.com, Trulia and Zillow with your old-fashioned data search tools that rely primarily on bedroom, bath and price. Your days on top of the real estate search heap are numbered. Analytics searches that evaluates lifestyle, affordability and commute time...

Sympathy For The Sellers

And now it begins – the landscapers, contractors, the multiple cleaning crews, the trips to the consignment store, the Salvation Army truck and garages so packed with stuff that you can’t park your car inside – and the bills! The cause? Staging. In a recent Inman News...
Feeding The Pipeline

Feeding The Pipeline

Whether you’re a new agent who would like to start making income right from the start or an experienced agent who is looking for new sources of clients, Bamboo Realty and Barker and Hedges RE/MAX Results have figured out strategies that can help you achieve this goal in your market.

Did MobileGeddon Just Bury Your Real Estate Website?

Realtors spend millions of dollars every year for their websites and online marketing. In April, Google began using “mobile friendliness” as part of their algorithm for determining search results. If your website is not mobile friendly, you need to take immediate steps to make it so now.

Brag Book Goes Digital

On a recent group coaching call for new agents, one woman asked, “What should I leave behind at my listing appointment? I\’m afraid that if I do all this work that they will give it to another agent and I won\’t get the listing.”

Five Simple Ways To Hit Peak Performance

Are you undermining your success with unconscious behaviors that are actually hurting your attention and simultaneously diminishing the gray matter in your brain? If you\’re ready to shift to peak performance mode, a few simple tweaks may be all you need.

Success Starts From The Inside Out

Do you love real estate so much that you would work in it, even if you weren\’t paid? This seems like a silly question, yet about 50 percent of all agents failed to close a single deal in 2013. What is it that differentiates those who are wildly successful from the rest?